Get honest feedback before you build.
User research for startups and new features. We talk to real people, capture first impressions, and turn what we hear into clear recommendations you can act on.
First impressions
Show your landing page, pitch, or prototype to real people and learn what they understand, what they ignore, and what confuses them.
Message testing
Find out if your value proposition lands with the people you want to reach — before you spend on ads or sales.
Concept validation
Test a feature or product idea with target users and find the gaps between your assumptions and their actual needs.
What you get
- ✓Recruited participants matched to your target audience
- ✓Moderated interview notes and recorded clips
- ✓Synthesized themes and quotes you can share with stakeholders
- ✓Prioritized recommendations ranked by impact and effort
Who it is for
Early-stage startups validating an idea, product teams launching a new feature, and founders who want honest Signal instead of polite feedback from friends and family.
How it works
- Define the question. We agree what you need to learn and who we need to talk to.
- Run the sessions. We recruit participants and moderate 30–45 minute interviews.
- Synthesize and recommend. You get themes, quotes, clips, and a short list of next steps.